# Article-to-inquiry planning canvas

Outcome Driven · Ashley Kays Rabbitt

Connect a customer decision to useful content and an appropriate next step. Work from your own evidence; fictional examples are optional. Do not enter confidential records.

## 1. Reader situation and exact question

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 2. Evidence that this question matters

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 3. Query hypothesis; what current search results provide

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 4. Answer the question in two direct sentences

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 5. Original example, comparison, or practical method

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 6. Resource the reader can use without buying

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 7. Related service and truthful scope connection

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 8. Primary CTA + verified destination

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 9. Existing articles to link from and to

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 10. Editorial reviewer, source checks, and publication date

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 11. Distribution excerpt and appropriate channel

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 12. Visits ____ resource uses ____ qualified inquiries ____

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]

## 13. Outcome review date and one question to investigate

Connect the reader’s decision to a useful asset and a verified next step.

[Your notes]